Pathport x Les Eaux de Chanel, Paris - Biarritz / EN Version

In 1915, only two years after the launch of her first clothing designs in Deauville, Gabrielle Chanel inaugurated a new space in Biarritz. The Basque coast resort town has been a High Society a holiday destination since the 19th century. Taking advantage of the society life and tourism draw of Biarritz, the visionary chose the Villa de Larralde as her store location, next to the Casino, the luxury hotels and the beach. Gabrielle brought her Parisian employees to work in her shop with all the ultra-modern comforts and garnered the attention of Queen Victoria Eugenia of Spain, who became a loyal customer of the boutique-villa. Biarritz became the ultimate sports vacation destination, just a stone’s throw from the golf courses of Saint-Jean-de-Luz, with picnics on the beach in the company of Boy Capel, invigorating swims in the Atlantic Ocean, and endless parties with her Russian friends exiled in France following the October Revolution of 1917. Still today, as in the past, all eyes in Biarritz and along the Basque coast are riveted by the power of the ocean. Now overrun with surfers and extreme sports enthusiasts, the southwestern resort has always known how to blend a certain sporty spirit with a rare elegance.

Created in collaboration with Les Eaux de Chanel, the “Paris-Biarritz” travel diary takes you on an inspiring journey following the footsteps of Coco Chanel…

This guide is offered to you by Chanel.